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Credu to Absorb SERI CEO

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Tuesday, August 20th, 2013
SEOUL, KOREA- Credu Corp., a Samsung Group company specializing in online learning programs in languages and professional subjects, will absorb SERI CEO, formerly a Samsung Economic Research Institute unit.Credu said in a regulatory filing on August 19 that it would merge SERI CEO at the ratio of 1 to 14.9189. As the company issued 298,379 shares for the merger, the Credu stake held by Samsung Economic Research Institute has increased to 15.2 percent (898,379 shares) from 10.7 percent (600,000 shares).
 
Since 2001, SERI CEO has provided information services to CEOs, executives, and high-ranking government officials consisting of video lectures complemented by real-life meetings and field trips accompanied with professors, leadership experts, and art critics at an annual membership fee of 1.5 million won. SERI CEO has been spun off from the institute in November 2012 and has since been run as an independent unit.
 
Lee Chae-ho, Dongbu Securities analyst, said, "Last year SERI CEO recorded a sales revenue of 22.3 billion won, an operating profit of 10.9 billion won, and a net profit of 10.5 billion won, which are much better than those of Credu on a consolidated basis. With the latest acquisition, Credu could improve its competitiveness in terms of scale and scope of its content business."
 

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