New York, US - For small business owners, your website is the central hub of your online marketing presence and a crucial component to building brand awareness.
Often times, the desire to convey everything about your company results in text-heavy web content that can be a detriment to your site visitors and eventually, your business. Some of the benefits of shorter web content are:
- Succinct messages are clearer and easier for consumers to understand
- Leads will be more inspired to contact you quickly if there is less information to sift through
PR Newswire's Small Business PR Toolkit is a comprehensive resource that provides small businesses and entrepreneurs the tools to develop an affordable public relations and marketing plan that helps generate interest from potential customers, engage with key audiences and grow their businesses. The toolkit features relevant content such as informative white papers, interactive webinars and how-to articles and premium access to educational resources, as well as the opportunity to take advantage of special offers designed specifically for small businesses.
