The 65th story of a full-length business novel.
Here is a fine example related with his father Cheong Ju-young. One day his men reported to him grumblingly that:
‘This job has lots of problems. It’s not possible to achieve it.’
It was a negative thinking. It nettled him. He, hot-blooded, cried out to them nervously that:
“Have you ever tried to do it before? Of course, you haven’t because this is the first time for you to do. If so, doing such a thing cannot be a vexation to you at all. Try it again with your best. Why not to do it again and again persistently?”
It was a tip for his men. And it was his whip. But, it was also the secret of his great success. Like Napoleon Bonaparte, there was nothing impossible in him. Certainly, the best bet for him was a challengeable mind. And it was can-do spirit. The very one was an edged tool for him while a bad workman blames his tools. Until his death, the tool influenced his son. Thus, like him the son believes in the magic of can-do spirit:
‘There is nothing new in the world.
If you can, I can, too. There is nothing I can’t do.’
Like his father he does not know the word of defeatism.
In this context, there is a story about him. It was stranger than fiction. In origin, he was the first-born son for his father. And he had the same character as his father’s. Nonetheless, he was not the most favorite son for him. The reason was not known. But it was clear that he was not lovable to him. Already his father let other younger son succeed to the crown. On the other hand, the father gave him this (auto) project. Compared to the crown, the job was trivial and inferior. At this, he felt shameful but had no other choice for him. He did not speak out his inhibited mind. But he decided to redeem the crown from his younger brother as the first-born son as well as his legal successor. So, like it or not, the project became his lifework. And he had to survive it. It was the stern reality. Thus he had to cling to it obsessively. Then and there, he breasted himself to the last but not least project. He zeroed in desperately and displayed herculean efforts. Years later, this small project began to give him a fighting chance. Indeed it would be the one to demonstrate his ability at home and abroad. Yes, it was true. Already his father’s can-do spirit and indomitable courage have metastasized into his body like a cancer. So it was natural that such things prevailed and assured him great successes. As a result, he could match or surpass his father’s legendary reputation and heroic achievements in the end. And then he came back to the throne of the kingdom. However, there was a bloody struggle with his brothers and other competitors in the process of the redemption of the throne. So, the Dynasty had to suffer from the ‘Princes’ War’for many years. After sitting on the throne he baptized one of his luxurious chariots ‘HyundaiDynasty.’ (Below is the Dynasty of Hyundai. Source: Wikipedia, Bobaedream.co.kr)
Supposedly, through using this baptism he might have proclaimed his victory to the people ostentatiously:
“I am king of the Hyundai Dynasty as the first-born son. So, it is natural that the name of chariot is baptized Dynasty on my behalf.”
Now, his hope was to be a respectable man like his father’s mentor, Chang Bo-ko. So he followed in his footsteps and imitated his generosity such as Fa Hua Yaun (法華院). Concretely, it has been said that he created the Fund to Charity. The Fund has been used to help poor people and encourage young men to study hard without concern with the money. In this point, he looked like a prototype for the mentor.
However, there is a quite different thing between him and his father or his icon Chang, Bo-ko. The difference is that his ambition is larger than theirs. One day he daringly said to his men:
“I am not focused upon the Far East. My dream extends beyond that of my father’s or my icon Chang Bo-ko. Now I am preoccupied with the world trend. I want to be respected as a world warlord beyond their dream. It is my dream and hope.”
If it is true, his remark is amazing. And, it must be true that his dream is bigger than Chang Bo-ko’s. By all accounts, Chang Bo-ko conceived a great Asian dreamin the Far East. And he carried out a record-breaking plan for the first time. Then he proved himself that he was an interregional champion in the sea. So the historic figure was hailed as the great expeditionary navigator by his people and neighboring countries. The proofs remain even now as the temple such as Fa Hua Yaun (法華院) in Chinaor historical records written by the Japanese Buddhist monk Enrin. For the reasons, the current successor of Hyundai Dynasty was eager to be another Chang Bo-ko. Of course, he had not a same blood with him at all. But he was possessed of a great dream like him. Now he has outdone him in many fields. As it happened, some international portal site (www.whatthetrend.com) informed the latest news focused on him under the title of
‘Why is Hyundai popular right now?
Do you know why it is trending on twitter?’
The time was at around August 2014. The portal site added some good news on his recent activities, posted by other newsmongers such as Baltimore Sun, India Today, IBT (International Business Times) and so on. Surely, those must have been encouraging and interesting news. In this relation, there were other intriguing stories on his fast growth. In particular, it was related with his inborn theatrical skills. And the skills were focused on how to rub elbows with foreigners and make friends with them. Here they might be ‘congenialcoadjutants’ to each other in the name of coadventure or co-prosperity. Below are the stories on his international friends. Of course, they are no other than Mitsubishi () in Japan and Chrysler () in the United States.
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