Tuesday, April 1st, 2014
SEOUL, KOREA - The six major TV home shopping channels, including CJ O Shopping and GS Home Shopping, have reported that their combined sales revenue last year was 4,560.6 billion won, up 12.8 percent from the previous year's 4,043.6 billion. In terms of growth rate, Home & Shopping had the largest sales increase of 62.9 percent to 338.2 billion won from 207.5 billion won in 2012.
An official of Home & Shopping, "Our excellent performance was largely because we started our operation in January 2012. The second-year performance in 2013 was naturally much better than the first year's."
CJ O Shopping, the market leader, posted a sales growth rate of 17 percent to 1,260.6 billion won from 1,077.3 billion in 2012. The runner-up GS Home Shopping stopped short of increasing its sales growth at 2.2 percent by recording a sales revenue of 1,041.7 billion won. Lotte Home Shopping, Hyundai Home Shopping, and NS Home Shopping reported sales revenue of 773.2 billion won, 799.8 billion won, 347.1 billion won, respectively, up 15.4 percent, 5.2 percent, and 12.4 percent from the previous year.